Stop Sticking It To Us!
Calculating the true cost of loyalty

Apparently, my loyalty comes at a big price to my favourite retailers.How big a price? Transactions on my credit card cost stores, on average, about 2% of the final price, according to the Retail Council of Canada. The fees are higher the richer the credit card reward program.Read more

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Students, Seniors and low-income earners
Average Canadians
Retailers and small-business owners


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